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GRAND STRATEGY MATRIX
Market Penetration: We should apply a massive marketing plan in which all the people can get to know our business and all our services. Taking into account being new at the industry is the main reason of not being competitive at the beginning.
Market development: We will apply this strategy, in order to expand our services, so we can give more options to all our customers and this could be a competitive factor against all our competitors.
Product development: We will be constantly improving our service. Over the years we will introduce new services, so we can compete and also have all the services the customer may watant, so we can add value in our business.

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